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Friday 29 April 2011

Marketing The Monarchy

Today has been a fantastic day for England and the British people.

Kate looked stunning in her wedding dress and Prince William looked equally handsome in his military uniform.

The world was looking at the couple, at the Queen, at the British people celebrating with their Monarchy and sharing in  undoubtedly the most important date for the British 2011 calendar.

Many countries look up to the British nation and today it was clear to see why; anyone who is British will feel the pride and love of the nation, of the Monarch and of the royal family.  To see the union jacks flying, the people crowded expressing kindness and happyness and seeing the royal troops dressed so smartly sends a shiver down the spine and makes us all prowd to be part of the British empire.

As the BBC said, the tradition has been replayed for over 350 years and that makes the British stand out as unique.

The way the Monarch has been preserved and presented to the world is such a powerful marketing message to the world.  All other nations look up to the British people for what we all shared in today.

Many would say that the times of having Kings and Queens has gone, that the Monarch is a drain on the countries resources and expensive.  However considering the business that the Royal Wedding has brought to the nation, the many small companies that have had that much needed boost in business it certainly is welcome.

The best wishes to the happy couple; God save the Queen.

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